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Paid Survey
Paid Survey
Paid Survey
A paid survey is a type of online statistical survey where the participant is rewarded through an incentive program. A paid survey is used to collect quantitative information about the participant’s personal and economic habits. Often used by marketing firms to test new advertisements, they offer the participant a cash reward or entry into a sweepstakes program. Legitimate paid surveys exist because, in order to remain competitive in their given markets, companies need a better understanding of their customers and the customers' perception of products.

Surveys that are legitimate are separated by personal demographics so that the data will better apply to the target audience the marketing firm is trying to reach. Because the corporate marketing companies need to understand consumer perceptions in-depth, they will offer incentives to survey participants.

A participant will never have to pay for a legitimate paid survey.
NIELSEN//NETRATINGS
For over 50 years, Nielsen Television Families have helped to shape TV programming and advertising by sharing their viewing habits. Now it's your turn to help revolutionize another important frontier - the Internet - by joining Nielsen's iFamily.

Sign up today and you will be entered into an exclusive "Your Voice, Your Choice" Sweepstakes!

All you have to do to participate in this research project is:
1. Fill out your household profile below.
2. Complete the installation of our NielsenOnline.exe Internet Panel software.
3. Use your computer and the Internet as you normally would.

www.nielsennetpanel.com
 
Paid survey scams:

There are two common types of paid survey scams. The first method involves an incentive being offered and then never delivered. The company or person running the survey is able to sell the information obtained to marketing firms and then closes his/her website prior to paying the participants.

The second most common method of the paid survey scam requires participants to pay in order to access an online listing of paid survey offers. The reason this can sometimes be classified as a scam is because the list of paid survey offers presented to those who have paid the membership fee are out of date, or inaccurate. A common way to identify a potential survey scam is by evaluating the demographic requirements. Legitimate surveys are targeted to specific demographics and will often require the participant to complete a pre-survey in order to ensure that they fall into the required demographic.
 
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